As a CEO or Senior Marketing leader, you’ve already got a great team delivering marketing activities, but you still need to conduct annual marketing/competitor reviews and create new strategies.

What if you found a marketing consultancy that could scale up and deliver expert capabilities just-in-time?  Would that reduce your procurement risk and increase your team flexibility?

Often as the year progresses, holes start to appear as your teams attempt to create their own strategies whilst trying to deliver the day-to-day marketing activities… and its draining capacity and flattening marketing performance.

Wouldn’t it make sense to keep your team focused on what they do brilliantly? – deliver excellent marketing activities … then think about using a collaborative approach to strategy.

In Africa, large migrations take place when animals go in search of water and food.  Migrating is like a strategy as it involves risk, this is unknown territory and its not part of the day to day which needs more skill.

To increase their chances of migration success, zebras and wildebeest collaborate and migrate together.  This collaboration combines important skills.  Wildebeest have excellent hearing, smell, and water tracking skills.  Zebra have great eyesight and they are natural navigators.

Their combined skills reduce their risk, makes them stronger and increases their chance of success.

I collaborate with an expert network of associates that deliver high quality outputs in each element of a project.  This allows me to scale up and find the most relevant skill according to your project. 

So how does this reduce your marketing costs and create capability flexibility?

1. It keeps you and your team focused on your day-to-day delivery and larger operational work that maintains current marketing performance.
2. It reduces expensive capability headcount that only drafts strategic players in when you need it.
3. Your strategic marketing capability is supercharged (through my expert network of associates).
4. It puts YOU at the forefront of strategic control through a collaborative strategic process that keeps you informed and inputting all the way during the stages of insight gathering and unique strategic development that leverages those unturned stones.
5. It rocks your marketing performance!

Let’s chat

If you want to keep your team on track and nail your next marketing project or senior leadership meeting performance presentation, drop me a message or book a complimentary no-obligation meeting and find out how I can help your business.